The Effect of Customers’ Extrinsic and Intrinsic Motivation on Their e-Commerce Store Loyalty : A Four-Country Comparison
author
Dikcius, Vytautas
Vilkaite-Vaitone, Neringa
Hollebeek, Linda Desiree
Adomaviciute-Sakalauske, Karina
Zimaitis, Ignas
Kirse, Sigita
Jansson, Johan
statement of authorship
Vytautas Dikcius, Neringa Vilkaite-Vaitone, Linda D. Hollebeek, Karina Adomaviciute-Sakalauske, Ignas Zimaitis, Sigita Kirse, Johan Jansson
source
Journal of International Consumer Marketing
publisher
Taylor & Francis Group
year of publication
2025
pages
17 p
url
https://doi.org/10.1080/08961530.2025.2549681
subject term
kliendilojaalsus
e-kaubandus
motivatsioon
teooriad
keyword
customer loyalty
E-commerce
extrinsic motivation
intrinsic motivation
organismic integration theory
ISSN
0896-1530
scientific publication
teaduspublikatsioon
classifier
1.1
TalTech department
Ärikorralduse instituut
Department of Business Administration
language
English
Inglise