Shaping customer brand loyalty during the pandemic : The role of brand credibility, value congruence, experience, identification, and engagement
author
Rather, Raouf Ahmad
Hollebeek, Linda Desiree
Vo-Thanh, Tan
Ramkissoon, Haywantee
Leppiman, Anu
Smith, Dale L.G.
statement of authorship
Raouf Ahmad Rather, Linda D. Hollebeek, Tan VO-THANH, Haywantee Ramkissoon, Anu Leppiman, Dale Smith
source
Journal of Consumer Behaviour
publisher
Wiley-Blackwell
journal volume number month
vol. 21, 5
year of publication
2022
pages
p. 1175-1189
url
https://doi.org/10.1002/cb.2070
subject term
tarbijad
sotsiaalne identiteet
usaldusväärsus
turistid
küsitlusuuringud
ISSN
1479-1838
1472-0817
Open Access
Open Access
scientific publication
teaduspublikatsioon
classifier
1.1
Scopus
Journal metrics at Scopus
Article at Scopus
WOS
Journal metrics at WOS
Article at WOS
category (general)
Psychology
en
Psühholoogia
et
category (sub)
Psychology. Social psychology
en
Psühholoogia. Sotsiaalpsühholoogia
et
Psychology. Applied psychology
en
Psühholoogia. Rakenduspsühholoogia
et
kvartiil
Q1
TTÜ department
ärikorralduse instituut
language
inglise
Uurimisrühm
Marketing research group