Experiential marketing for tourism destinations

statement of authorship
Raouf Ahmad Rather, Linda D. Hollebeek
source
The Routledge Handbook of Tourism Experience Management and Marketing
location of publication
London
publisher
year of publication
pages
12 p
subject term
ISBN
9780429203916
TTÜ department
language
inglise
Rather, R. A., Hollebeek, L. D. Experiential marketing for tourism destinations // The Routledge Handbook of Tourism Experience Management and Marketing. London : Routledge, 2020. 12 p. https://doi.org/10.4324/9780429203916