Demystifying consumer digital cocreated value : social presence theory-informed framework and propositionsHollebeek, Linda Desiree; Clark, Moira K.; Macky, KeithRecherche et applications en marketing2021 / p. 24-42 https://doi.org/10.1177%2F2051570720961986 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS Using augmented reality to strengthen consumer/brand relationships: The case of luxury brandsArya, Vikas; Sethi, Deepa; Hollebeek, Linda DesireeJournal of Consumer Behaviour2024 / 17 p https://doi.org/10.1002/cb.2419