The Effect of Customers’ Extrinsic and Intrinsic Motivation on Their e-Commerce Store Loyalty : A Four-Country ComparisonDikcius, Vytautas; Vilkaite-Vaitone, Neringa; Hollebeek, Linda Desiree; Adomaviciute-Sakalauske, Karina; Zimaitis, Ignas; Kirse, Sigita; Jansson, JohanJournal of International Consumer Marketing2025 / 17 phttps://doi.org/10.1080/08961530.2025.2549681