- Cocreated brand value : theoretical model and propositionsHollebeek, Linda Desiree; Clark, Moira K.; Hammedi, Wafa; Arvola, ReneJournal of Brand Management2021 / p. 413-428 https://doi.org/10.1057/s41262-021-00235-9 https://www.scopus.com/sourceid/17700156769 https://www.scopus.com/record/display.uri?eid=2-s2.0-85103225980&origin=inward&txGid=29cb204764a610554ca041f2ecf67dc0 https://jcr.clarivate.com/jcr-jp/journal-profile?journal=J%20BRAND%20MANAG&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000632756200001
- Consumer engagement with self-driving cars : a theory of planned behavior-informed perspectiveHollebeek, Linda Desiree; Menidjel, Choukri; Itani, Omar S.; Clark, Moira K.; Sigurdsson, ValdimarAsia Pacific Journal of Marketing and Logistics2023 / p. 2029-2046 https://doi.org/10.1108/APJML-08-2022-0654 https://www.scopus.com/sourceid/21100395911 https://www.scopus.com/record/display.uri?eid=2-s2.0-85144088669&origin=inward&txGid=4b7df37aa4d7ee2526c6871e93afdf10 https://jcr.clarivate.com/jcr-jp/journal-profile?journal=ASIA%20PAC%20J%20MARKET%20LO&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000896825700001
- Crafting conceptual proposition-based contributions: The 7C frameworkHollebeek, Linda Desiree; Srivastava, Rajendra K.; Clark, Moira K.; Urbonavicius, Sigitas; Lim, Weng MarcPsychology and Marketing2024 / 16 p https://doi.org/10.1002/mar.22055
- Customer brand engagement during service lockdownHollebeek, Linda Desiree; Smith, Dale L.G.; Kasabov, Edward; Hammedi, Wafa; Warlow, Alexander; Clark, Moira K.Journal of services marketing2021 / p. 201-209 https://doi.org/10.1108/JSM-05-2020-0199 https://www.scopus.com/sourceid/130049 https://www.scopus.com/record/display.uri?eid=2-s2.0-85094633278&origin=inward&txGid=06f4f98b6963d013aef509a4e25fc1d8 https://jcr.clarivate.com/jcr-jp/journal-profile?journal=J%20SERV%20MARK&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000586292400001
- Customer engagement in emerging markets : framework and propositionsHollebeek, Linda Desiree; Muniz-Martinez, Norberto; Clark, Moira K.; Simanaviciute, Agne; Letukyte, NedaOrganizations and Markets in Emerging Economies2022 / p. 284-299 https://doi.org/10.15388/omee.2022.13.80 https://www.scopus.com/sourceid/21100787535 https://www.scopus.com/record/display.uri?eid=2-s2.0-85149976280&origin=inward&txGid=a6d66c995a1afe536ffe54406d6fa02b https://jcr.clarivate.com/jcr-jp/journal-profile?journal=ORGAN%20MARKET%20EMERG%20E&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000904896900001
- Customer journey value : a conceptual frameworkHollebeek, Linda Desiree; Urbonavicius, Sigitas; Sigurdsson, Valdimar; Arvola, Rene; Clark, Moira K.Journal of creating value2023 / p. 8-26 https://doi.org/10.1177/23949643231157155 https://www.scopus.com/sourceid/21101041707 https://www.scopus.com/record/display.uri?eid=2-s2.0-85161312379&origin=inward&txGid=c9a7f34ab1f7ce24c3cc34636b1a01f0 https://www.webofscience.com/wos/woscc/full-record/WOS:001107529300008
- Demystifying consumer digital cocreated value : social presence theory-informed framework and propositionsHollebeek, Linda Desiree; Clark, Moira K.; Macky, KeithRecherche et applications en marketing2021 / p. 24-42 https://doi.org/10.1177%2F2051570720961986 https://www.scopus.com/sourceid/21100788292 https://www.scopus.com/record/display.uri?eid=2-s2.0-85094651262&origin=inward&txGid=8451b4ed2ca9ef8b85e1650f0be30c78 https://jcr.clarivate.com/jcr-jp/journal-profile?journal=RECH%20APPL%20MARKET-ENG&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000598808600001
- Exploring customer engagement in the product vs. service contextBehnam, Mohsen; Hollebeek, Linda Desiree; Clark, Moira K.; Farabi, RezaJournal of retailing and consumer services2021 / art. 102456, 9 p https://doi.org/10.1016/j.jretconser.2021.102456 https://www.scopus.com/sourceid/22992 https://www.scopus.com/record/display.uri?eid=2-s2.0-85099615446&origin=inward&txGid=5a7d6b3fcad9aea59928b75879819f4a https://jcr.clarivate.com/jcr-jp/journal-profile?journal=J%20RETAIL%20CONSUM%20SERV&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000632439400006
- Fifteen years of customer engagement research : a bibliometric and network analysisHollebeek, Linda Desiree; Sharma, Bhupesh; Pandey, Ritesh; Sanyal, Priyavrat; Clark, Moira K.Journal of Product & Brand Management2022 / p. 293-309 https://doi.org/10.1108/JPBM-01-2021-3301 https://www.scopus.com/sourceid/144666 https://www.scopus.com/record/display.uri?eid=2-s2.0-85108593952&origin=inward&txGid=e8cd3b18a4cee41e52c480a89f3f1158 https://jcr.clarivate.com/jcr-jp/journal-profile?journal=J%20PROD%20BRAND%20MANAG&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000664127000001
- Friend or foe? Customer engagement’s value-based effects on fellow customers and the firmClark, Moira K.; Lages, Cristiana R.; Hollebeek, Linda DesireeJournal of Business Research2020 / p. 549-556 https://doi.org/10.1016/j.jbusres.2020.03.011 https://www.scopus.com/sourceid/20550 https://www.scopus.com/record/display.uri?eid=2-s2.0-85082334048&origin=inward&txGid=3be4897c3cf3faea48f53f217caf4abb https://jcr.clarivate.com/jcr-jp/journal-profile?journal=J%20BUS%20RES&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000591506300021
- Moving the stakeholder journey forwardHollebeek, Linda Desiree; Kumar, Viswanathan; Srivastava, Rajendra K.; Clark, Moira K.Journal of the academy of marketing science2023 / p. 23-49 https://doi.org/10.1007/s11747-022-00878-3 https://www.scopus.com/sourceid/24385 https://www.scopus.com/record/display.uri?eid=2-s2.0-85132332567&origin=inward&txGid=3a8594e976f16723449bb90bfefe09d0 https://jcr.clarivate.com/jcr-jp/journal-profile?journal=J%20ACAD%20MARKET%20SCI&year=2023 https://www.webofscience.com/wos/woscc/full-record/WOS:000814025500001
- Proactive service recovery performance in emerging (vs. developed) market-based firms : the role of clients’ cultural orientationNik Bakhsh, Naghmeh; Hollebeek, Linda Desiree; Riivits-Arkonsuo, Iivi; Clark, Moira K.; Casas, RamunasOrganizations and Markets in Emerging Economies2023 / p. 260-285 https://doi.org/10.15388/omee.2023.14.92 https://www.scopus.com/sourceid/21100787535 https://www.scopus.com/record/display.uri?eid=2-s2.0-85166907369&origin=inward&txGid=6c84499834e6ab20ecb075ba8bb402dd https://jcr.clarivate.com/jcr-jp/journal-profile?journal=ORGAN%20MARKET%20EMERG%20E&year=2023 https://www.webofscience.com/wos/woscc/full-record/WOS:001043423800003
- Social influence and stakeholder engagement behavior conformity, compliance, and reactanceHollebeek, Linda Desiree; Sprott, David E.; Sigurdsson, Valdimar; Clark, Moira K.Psychology and Marketing2022 / p. 90-100 https://doi.org/10.1002/mar.21577 https://www.scopus.com/sourceid/14014 https://www.scopus.com/record/display.uri?eid=2-s2.0-85112794591&origin=inward&txGid=67e741f5e50b9a16806bd0f51bff0991 https://jcr.clarivate.com/jcr-jp/journal-profile?journal=PSYCHOL%20MARKET&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000685958700001
- Virtual reality through the customer journey : framework and propositionsHollebeek, Linda Desiree; Clark, Moira K.; Andreassen, Tor W.; Sigurdsson, Valdimar; Smith, Dale L.G.Journal of retailing and consumer services2020 / art. 102056 https://doi.org/10.1016/j.jretconser.2020.102056 https://www.scopus.com/sourceid/22992 https://www.scopus.com/record/display.uri?eid=2-s2.0-85081671329&origin=inward&txGid=63b69d965bf72e73e7f2d54aa4af834f https://jcr.clarivate.com/jcr-jp/journal-profile?journal=J%20RETAIL%20CONSUM%20SERV&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000541166100021