Virtual reality through the customer journey : framework and propositions
Hollebeek, Linda Desiree
;
Clark, Moira K.
;
Andreassen, Tor W.
;
Sigurdsson, Valdimar
;
Smith, Dale L.G.
Journal of retailing and consumer services
2020
/
art. 102056
https://doi.org/10.1016/j.jretconser.2020.102056
https://www.scopus.com/sourceid/22992
https://www.scopus.com/record/display.uri?eid=2-s2.0-85081671329&origin=inward&txGid=63b69d965bf72e73e7f2d54aa4af834f
https://jcr.clarivate.com/jcr-jp/journal-profile?journal=J%20RETAIL%20CONSUM%20SERV&year=2022
https://www.webofscience.com/wos/woscc/full-record/WOS:000541166100021