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• Videogames-as-a-service : converting freemium- to paying-users through pop-up advertisement valueHussain, Ali; Abbasi, Amir Zaib; Hollebeek, Linda Desiree; Schultz, Carsten D.; Ting, Ding Hooi; Wilson, BradleyJournal of services marketing2022 / p. 398–415 : ill https://doi.org/10.1108/JSM-05-2020-0164 https://www.scopus.com/sourceid/130049 https://www.scopus.com/record/display.uri?eid=2-s2.0-85111828250&origin=inward&txGid=afa612629aa187bd9edb3dfeefcdc7c7 https://jcr.clarivate.com/jcr-jp/journal-profile?journal=J%20SERV%20MARK&year=2022 https://www.webofscience.com/wos/woscc/full-record/WOS:000683764200001