• Engaging with (vs. avoiding) personalized advertising on social mediaLoureiro, Sandra Maria Correia; Hollebeek, Linda Desiree; Rather, Raouf Ahmad; Ruivo, Luis; Kaljund, Kristel; Guerreiro, JoaoJournal of marketing communications2023 https://doi.org/10.1080/13527266.2023.2289044 https://www.scopus.com/sourceid/22954 https://www.scopus.com/record/display.uri?eid=2-s2.0-85180260034&origin=inward&txGid=e2922b7b5ecafe763dd4499195cbdaf5