• Consumers’ online brand-related misinformation engagement : a weapons of influence perspectiveHollebeek, Linda Desiree; Parts, Oliver; Urbonavicius, Sigitas; Riisalu, Rein; Adomaviciute-Sakalauske, Karina; Jansson, JohanJournal of strategic marketing2024 / p. 1415-1434 https://doi.org/10.1080/0965254X.2024.2380657
  • Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further researchHollebeek, Linda Desiree; Menidjel, Choukri; Sarstedt, Marko; Jansson, Johan; Urbonavicius, SigitasPsychology and Marketing2024 / art. 1326454, 19 p https://doi.org/10.1002/mar.21957
  • Online content creators’ and viewers’ interdependent journeysHollebeek, Linda Desiree; Anselmsson, Johan; Adomaviciute-Sakalauske, Karina; Krumm, Kristo; Jansson, Johan; Wait, Marius; Ooi, Beewah; Riivits-Arkonsuo, Iivi; Lubbe, IsoldeServices marketing quarterly2024 / p. 296-318 https://doi.org/10.1080/15332969.2024.2364128