prindi

Player- and spectator-engagement and co-creation in e-sports gaming events during and post-COVID-19

autor
Berndt, Adele
Hollebeek, Linda Desiree
Kaljund, Kristel
Rather, Raouf Ahmad
vastutusandmed
Adele Berndt, Linda D. Hollebeek, Kristel Kaljund, and Raouf Ahmad Rather
allikas
Brand co-creation tourism research : contemporary issues and challenges
ilmumiskoht
Palm Bay
kirjastus/väljaandja
Apple Academic Press
ilmumisaasta
2023
leheküljed
p. 139-158
seeria-sari
Advances in Hospitality and Tourism
leitav
https://www.appleacademicpress.com/brand-co-creation-tourism-research-contemporary-issues-and-challenges/9781774912515
https://www.ester.ee/record=b5602689*est
märksõna
e-sport
koroonakriis
kaasamine
turismiturundus
brändid
ISBN
9781774912515
teaduspublikatsioon
teaduspublikatsioon
klassifikaator
3.1
TTÜ struktuuriüksus
ärikorralduse instituut
keel
inglise
Berndt, A., Hollebeek, L. D., Kaljund, K., Rather, R. A. Player- and spectator-engagement and co-creation in e-sports gaming events during and post-COVID-19 // Brand co-creation tourism research : contemporary issues and challenges. Palm Bay : Apple Academic Press, 2023. p. 139-158. (Advances in Hospitality and Tourism). https://www.appleacademicpress.com/brand-co-creation-tourism-research-contemporary-issues-and-challenges/9781774912515 https://www.ester.ee/record=b5602689*est