The significance of value-in-experience in the age of digitalisation
author
Kukk, Jana
Leppiman, Anu
statement of authorship
Jana Kukk and Anu Leppiman
source
Managing complexity and creatingi Innovation through design
location of publication
Oxford
publisher
Routledge
year of publication
2019
pages
10 p
url
https://doi.org/10.4324/9780429022746-14
subject term
digitaaltehnoloogiad
äriprotsesside modelleerimine
ISBN
978-0-367-07768-6
TalTech department
ärikorralduse instituut
language
inglise
Reserch Group
Marketing research group