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Introduction to the handbook of research on customer engagement

author
statement of authorship
Linda D. Hollebeek and David E. Sprott
source
location of publication
Cheltenham
publisher
year of publication
pages
p. 1-3
series
url
ISBN
978-1-78811-488-2
notes
Bibliogr. p. 3
TTÜ department
language
inglise
Reserch Group
Marketing research group
Hollebeek, L. D., Sprott, D. E. Introduction to the handbook of research on customer engagement // Handbook of research on customer engagement. Cheltenham : Edward Elgar Publishing, 2019. p. 1-3. (Research Handbooks in Business and Management series). https://www.ester.ee/record=b5290824*est https://doi.org/10.4337/9781788114899.00005