Trade fair participation as internationalisation and networking instrument for SME
author
Prause, Gunnar Klaus
Feuerhake, Christian
Hochheim, Hendrik
Hunke, Kristina
statement of authorship
Gunnar Prause, Christian Feuerhake, Hendrik Hochheim, [Kristina Hunke]
source
11th International Entrepreneurship Forum (IEF) Conference, 2012 : Entrepreneurship and Sustainability : From Lifestyles to Innovative Enterprises in Creative and Sustainable Environments’ : Kuala Lumpur (KL) Malaysia on 3-6 September 2012 : conference proceedings. Vol. 2
location of publication
Southend-on-Sea
publisher
University of Essex
year of publication
2012
pages
p. 874-889
conference name, date
11th International Entrepreneurship Forum (IEF) Conference, 2012: Entrepreneurship and Sustainability: From Lifestyles to Innovative Enterprises in Creative and Sustainable Environments’, 3-6 September, 2012
conference location
Kuala Lumpur, Malaysia
url
https://www.researchgate.net/publication/313936412_Trade_Fair_Participation_as_Internationalisation_and_Networking_Instrument_for_SME
subject term
messid
väikeettevõtted
keskmise suurusega ettevõtted
ettevõtlus
turundus
keyword
trade fairs
marketing
networking
internationalisation
entrepreneurship
ISSN
2222-7318
notes
Bibliogr. p. 887-889
language
inglise