Greener green is better - the importance of sustainability in garden centre purchasing. An empirical study focusing on the purchase of plants and flowers based on a customer survey at garden centres in South Germany
author
statement of authorship
Daniela Ludin, Wanja Wellbrock, Erika Mueller, Dominik Boeck, Karen Fendrich
source
International Journal of Services, Technology and Management
publisher
journal volume number month
vol. 28, 5-6
year of publication
pages
p. 410 - 424
ISSN
1460-6720
notes
Bibliogr.: 45 ref
scientific publication
teaduspublikatsioon
language
inglise
subject term
subject of location
keyword
customer survey
garden centre
plants and flowers
sustainable retail management
classifier
kvartiil
TTÜ department
Ludin, D., Wellbrock, W., Mueller, E., Boeck, D., Fendrich, K. Greener green is better - the importance of sustainability in garden centre purchasing. An empirical study focusing on the purchase of plants and flowers based on a customer survey at garden centres in South Germany // International Journal of Services, Technology and Management (2023) vol. 28, 5-6, p. 410 - 424.