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Consumer behaviour in social media : patterns of sharing commercial messages (title)
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book article
Consumer behaviour in social media : patterns of sharing commercial messages
Riivits-Arkonsuo, Iivi
;
Leppiman, Anu
International business - Baltic business development
2013
/
p. 307-327 : ill
book article
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keyword
18
1.
consumer load patterns
2.
consumer behaviour
3.
child and social media
4.
geo-social media analytics
5.
social media marketing
6.
social media
7.
social media accounts post-mortem
8.
social media applications
9.
social media data
10.
social media marketing
11.
social media marketing activities
12.
social media marketing and library
13.
social media marketing and university library
14.
social media platforms
15.
social media policing
16.
social media services ecosystem
17.
social media use
18.
social-media
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