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Engaging with (vs. avoiding) personalized advertising on social media (title)

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Engaging with (vs. avoiding) personalized advertising on social mediaLoureiro, Sandra Maria Correia; Hollebeek, Linda Desiree; Rather, Raouf Ahmad; Ruivo, Luis; Kaljund, Kristel; Guerreiro, JoaoJournal of marketing communications2025 / p. 764-785 https://doi.org/10.1080/13527266.2023.2289044 Journal metrics at Scopus Article at Scopus

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