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In-game content purchase motivations (IGCPMs) : Conceptualization, scale development, and validation (title)

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journal article EST / journal article ENG

In-game content purchase motivations (IGCPMs) : Conceptualization, scale development, and validationHussain, Ali; Hollebeek, Linda Desiree; Marder, Ben; Ting, Ding HooiInformation and management2025 / art. 104207 https://doi.org/10.1016/j.im.2025.104207

journal article EST / journal article ENG

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