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An archetype for a servitization-driven circular business model (title)
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book article EST
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book article ENG
An archetype for a servitization-driven circular business model
Gülmez, Secil
;
Denktas-Sakar, Gül
Marketing and Branding Paradigms in the Era of Sustainability
2025
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p. 71-96
https://doi.org/10.52305/ZFLC8132
book article EST
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book article ENG
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keyword
26
1.
design-driven business model
2.
business archetypes and archetype patterns
3.
circular business models
4.
data-driven model
5.
Model Driven Architecture
6.
model driven development
7.
model driven engineering
8.
model-driven architecture
9.
model-driven design
10.
model-driven development
11.
model-driven software engineering
12.
efficiency-driven and innovation-driven economies
13.
business model
14.
business model archetypes
15.
business model attributes
16.
business model canvas
17.
business model classification
18.
business model generation
19.
business model innovation
20.
Business Model Innovation (BMI)
21.
business model reconfiguration
22.
business model research
23.
business network model
24.
digital servitization
25.
servitization
26.
sustainable business model
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