Theoretical rigor of customer experience scales: a systematic review and a roadmap for researchers
Hollebeek, Linda
;
Sarstedt, Marko
;
Menidjel, Choukri
;
Urbonavicius, Sigitas
;
Dikcius, Vytautas
Marketing intelligence and planning
2024
/
p. 1464-1493 : ill
https://doi.org/10.1108/MIP-06-2024-0413
https://www.scopus.com/sourceid/144670
https://www.scopus.com/pages/publications/85208960944?inward
https://jcr.clarivate.com/jcr-jp/journal-profile?journal=MARK%20INTELL%20PLAN&year=2024
https://www.webofscience.com/wos/woscc/full-record/WOS:001355750900001