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Ethics audit as a marketing instrument and its potential for organic farmingOjasoo, Merle; Leppiman, AnuAgronomy research2016 / p. 150-159 : ill http://ise.elnet.ee/record=b2860036~S1*est Journal metrics at Scopus Article at Scopus

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Marketing and branding strategy for the South Baltic Sea Region : reinforcing regional innovation in SMEs through cross-border collaboration models in the age of transformationGerlitz, Laima; Meyer, Christopher; Prause, Gunnar KlausEntrepreneurship and sustainability issues2021 / p. 467-487 https://doi.org/10.9770/jesi.2021.8.4(28)

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Responsible stakeholder engagement marketingKumar, V.; Hollebeek, Linda Desiree; Sharma, Amalesh; Rajan, Bharath; Srivastava, Rajendra K.Journal of business research2025 / art. 115143, 15 p. : ill https://doi.org/10.1016/j.jbusres.2024.115143 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

The role of sustainable social media marketing activities in raising bottom‐of‐the‐pyramid customers' engagement, satisfaction, and subjective well‐beingAl Amin, Md.; Rahman, Md Masudur; Hollebeek, Linda Desiree; Ul Islam, Jamid; Clark, Moira K.Business Strategy and The Environment2025 / 17 p https://doi.org/10.1002/bse.70357

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Using machine learning to improve brand management in an online environmentIankovets, T.; Järvis, Marina; Fomin, O.; Chernobrovkina, S.; Shvets, S.International review of management and marketing2025 / p. 118-125 https://doi.org/10.32479/irmm.20649

When gamification backfires : the impact of perceived justice on online community contributionsLeclercq, Thomas; Poncin, Ingrid; Hammedi, Wafa; Kullak, Aureliane; Hollebeek, Linda DesireeJournal of Marketing Management2020 / p. 550-577 https://doi.org/10.1080/0267257X.2020.1736604 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS