Customer engagement in emerging markets : framework and propositions
Hollebeek, Linda Desiree
;
Muniz-Martinez, Norberto
;
Clark, Moira K.
;
Simanaviciute, Agne
;
Letukyte, Neda
Organizations and Markets in Emerging Economies
2022
/
p. 284-299
https://doi.org/10.15388/omee.2022.13.80
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Rise of the machines? Customer engagement in automated service interactions
Hollebeek, Linda Desiree
;
Sprott, David E.
;
Brady, Michael K.
Journal of Service Research
2021
/
p. 3−8
https://doi.org/10.1177/1094670520975110
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