Avatars' phygital social presence in the metaverse : an engaged theory perspective
Sprott, David E.
;
Hollebeek, Linda Desiree
;
Sigurdsson, Valdimar
;
Clark, Moira K.
;
Urbonavicius, Sigitas
Psychology and Marketing
2025
/
p. 1528-1540
https://doi.org/10.1002/mar.22191
https://www.scopus.com/sourceid/14014
https://www.scopus.com/pages/publications/105001110822?origin=resultslist
https://jcr.clarivate.com/jcr-jp/journal-profile?journal=PSYCHOL%20MARKET&year=2024
https://www.webofscience.com/wos/woscc/full-record/WOS:001418975700001
Unravelling the customer journey : a conceptual framework and research agenda
Mele, Cristina
;
Hollebeek, Linda Desiree
;
Di Bernardo, Irene
;
Russo Spena, Tiziana
Technological forecasting and social change
2025
/
art. 123916
https://doi.org/10.1016/j.techfore.2024.123916
https://www.scopus.com/sourceid/14704
https://www.scopus.com/pages/publications/85210608133?origin=resultslist
https://jcr.clarivate.com/jcr-jp/journal-profile?journal=TECHNOL%20FORECAST%20SOC&year=2025
https://www.webofscience.com/wos/woscc/full-record/WOS:001373634800001