Experiences of teaching "experience marketing" at Tallinn Business School
statement of authorship
Annu Leppiman, and Iivi Riivits-Arkonsuo
location of publication
Bled
publisher
year of publication
pages
p. 64-65
conference name, date
24th CEEMAN Annual Conference, 28-30 September, 2016
conference location
Tallinn, Estonia
ISBN
978-961-93616-9-6
notes
Bibliogr. p. 65
CEEMAN = International Association for Management Development in Dynamic Societies
TalTech department
language
inglise
subject term
Leppiman, A., Riivits-Arkonsuo, I. Experiences of teaching "experience marketing" at Tallinn Business School // Management Education for a Digital World : proceedings of the 24th CEEMAN Annual Conference : 28-30 September 2016, Tallinn, Estonia. Bled : CEEMAN, 2016. p. 64-65.