Exploring purchase intention in metaverse retailing : insights from an automotive platform
author
Zhang, Haowei
Lv, Yang
Zhang, Justin Zuopeng
Hollebeek, Linda Desiree
Behl, Abhishek
Urbonavicius, Sigitas
statement of authorship
Haowei Zhang, Yang Lv, Justin Zuopeng Zhang, Linda D. Hollebeek, Abhishek Behl, Sigitas Urbonavicius
source
Journal of retailing and consumer services
publisher
Elsevier
journal volume number month
vol. 82
year of publication
2025
pages
art. 104144
url
https://doi.org/10.1016/j.jretconser.2024.104144
subject term
metaversum
ostmine
jaekaubandus
keyword
purchase intention
metaverse
retailing
e-tailing
social presence
metaverse identification
S-O-R theory
ISSN
0969-6989
Open Access
Open Access
scientific publication
teaduspublikatsioon
classifier
1.1
TalTech department
ärikorralduse instituut
language
inglise