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Moving the stakeholder journey forward
Hollebeek, Linda Desiree
;
Kumar, Viswanathan
;
Srivastava, Rajendra K.
;
Clark, Moira K.
Journal of the academy of marketing science
2023
/
p. 23-49
https://doi.org/10.1007/s11747-022-00878-3
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Online content creators’ and viewers’ interdependent journeys
Hollebeek, Linda Desiree
;
Anselmsson, Johan
;
Adomaviciute-Sakalauske, Karina
;
Krumm, Kristo
;
Jansson, Johan
;
Wait, Marius
;
Ooi, Beewah
;
Riivits-Arkonsuo, Iivi
;
Lubbe, Isolde
Services marketing quarterly
2024
/
p. 296-318
https://doi.org/10.1080/15332969.2024.2364128
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Number of records 2, displaying
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keyword
24
1.
stakeholder journey
2.
consumer journey
3.
criminal journey mapping
4.
customer journey
5.
customer journey (CJ)
6.
journey mapping
7.
Patient journey
8.
meaningful stakeholder engagement
9.
multi-stakeholder collaboration
10.
multi-stakeholder governance
11.
multi-stakeholder systems
12.
responsible stakeholder engagement marketing (RSEM)
13.
stakeholder
14.
stakeholder analysis
15.
stakeholder engagement
16.
stakeholder experience
17.
stakeholder governance
18.
stakeholder mapping
19.
stakeholder participation
20.
stakeholder pressure
21.
stakeholder theory
22.
stakeholder typology
23.
Stakeholder value
24.
Stakeholder-oriented decision theory
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