Understanding the effects of firms' unresponsiveness on social media toward customer feedback on customers' engagement : the impact of ethnicity
heading
Bozkurt, S., Gligor, D., Hollebeek, L. D., Sumlin, C.
author
statement of authorship
Sıddık Bozkurt, David Gligor, Linda D. Hollebeek, Cameron Sumlin
source
Journal of research in interactive marketing
publisher
year of publication
subject term
tumedanahalised
europiidid
keyword
race
perceived discrimination
black consumers
white consumers
ISSN
2040-7122
availibility
Võrguteavik
scientific publication
teaduspublikatsioon
classifier
TTÜ department
TTÜ department code
mm
country
gb
language
inglise
report field
Kontrolli ilmumisandmeid
editor's notes
PRi 020424
Bozkurt, S., Gligor, D., Hollebeek, L. D., Sumlin, C. Understanding the effects of firms' unresponsiveness on social media toward customer feedback on customers' engagement : the impact of ethnicity // Journal of research in interactive marketing (2024)