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partial least squares structural equation modeling (PLS-SEM) (keyword)
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journal article
Boosting customers’ impulsive buying tendency in live-streaming commerce: The role of customer engagement and deal proneness
Luo, Xi
;
Cheah, Jun-Hwa
;
Hollebeek, Linda Desiree
;
Lim, Xin-Jean
Journal of retailing and consumer services
2024
/
art. 103644
https://doi.org/10.1016/j.jretconser.2023.103644
journal article
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keyword
16
1.
partial least squares structural equation modeling (PLS-SEM)
2.
partial least squares regression
3.
Structural equation modeling
4.
least squares
5.
least squares collocation
6.
least-squares collocation
7.
least-squares modification
8.
least-squares parameter estimation
9.
linear least squares
10.
method of least squares
11.
multivariate curve resolution-alternating least squares
12.
non-linear least squares
13.
non-negative least-squares solution
14.
ordinary least squares
15.
structural equation modelling
16.
Interpretative Structural Modeling (ISM)
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