Customer engagement design in industrial innovation
author
statement of authorship
Linda D. Hollebeek, Debbie Isobel Keeling, Ko de Ruyter
publisher
journal volume number month
vol. 106
year of publication
pages
p. 83-89
subject term
keyword
industrial design
industrial marketing
ISSN
0019-8501
notes
Bibliogr.: 111 ref
scientific publication
teaduspublikatsioon
classifier
category (general)
category (sub)
quartile
TalTech department
language
inglise
Reserch Group
Hollebeek, L. D., Keeling, D. I., de Ruyter, K. Customer engagement design in industrial innovation // Industrial Marketing Management (2022) vol. 106, p. 83-89.