Exploring a customer engagement spillover effect on social media: the moderating role of customer conscientiousness
author
statement of authorship
Linda D. Hollebeek, Viktorija Kulikovskaja, Marco Hubert, Klaus G. Grunert Internet Research
source
publisher
journal volume number month
vol. 33, 4
year of publication
pages
p. 1573-1596
subject term
keyword
ISSN
1066-2243
notes
Bibliogr.: 80 ref
scientific publication
teaduspublikatsioon
classifier
category (general)
category (sub)
kvartiil
TTÜ department
language
inglise
Hollebeek, L. D., Kulikovskaja, V., Hubert, M., Grunert, K. G. Exploring a customer engagement spillover effect on social media: the moderating role of customer conscientiousness // Internet research (2023) vol. 33, 4, p. 1573-1596.