Exploring customer engagement in the product vs. service context
author
Behnam, Mohsen
Hollebeek, Linda Desiree
Clark, Moira K.
Farabi, Reza
statement of authorship
Mohsen Behnam, Linda D.Hollebeek, Moira K.Clark, Reza Farabi
source
Journal of retailing and consumer services
journal volume number month
vol. 60
year of publication
2021
pages
art. 102456, 9 p
url
https://doi.org/10.1016/j.jretconser.2021.102456
subject term
kliendid
kliendisuhted
teenindus
teenuste kvaliteet
teenuste juhtimine
sport
kaubandus
keyword
customer engagement
customer cocreation
relationship quality
customer learning
customer knowledge sharing
goods/services
sports
ISSN
0969-6989
notes
Bibliogr.: 86 ref
Open Access
Open Access
scientific publication
teaduspublikatsioon
classifier
1.1
Scopus
Journal metrics at Scopus
Article at Scopus
WOS
Journal metrics at WOS
Article at WOS
category (general)
Business, management and accounting
en
Äri, juhtimine ja raamatupidamine
et
category (sub)
Business, management and accounting. Marketing
en
Äri, juhtimine ja raamatupidamine. Turundus
et
kvartiil
Q1
TTÜ department
ärikorralduse instituut
language
inglise
Uurimisrühm
Marketing research group