Purohit, S., Hollebeek, L. D., Das, M., Sigurdsson, V.

The effect of customers' brand experience on brand evangelism : The case of luxury hotels

author

Purohit, Sonal

Hollebeek, Linda Desiree

Das, Manish

Sigurdsson, Valdimar

statement of authorship

Sonal Purohit, Linda D. Hollebeek, Manish Das, Valdimar Sigurdsson

source

Tourism management perspectives

publisher

Elsevier B.V.

journal volume number month

vol. 46

year of publication

2023

pages

art. 101092

url

https://doi.org/10.1016/j.tmp.2023.101092

subject term

turism

hotellid

turundus

hotelliturundus

keyword

luxury hotels

brand experience

brand evangelism

fuzzy set qualitative comparative analysis (fsQCA)

mixed-methods

ISSN

2211-9736

scientific publication

teaduspublikatsioon

classifier

1.1

TTÜ department

ärikorralduse instituut

language

inglise

Purohit, S., Hollebeek, L. D., Das, M., Sigurdsson, V. The effect of customers' brand experience on brand evangelism : The case of luxury hotels // Tourism management perspectives (2023) vol. 46, art. 101092. https://doi.org/10.1016/j.tmp.2023.101092