prindi

Attitudinal loyalty and trust in entrepreneurship : building new relationships

autor
Prause, Gunnar Klaus
Mendez Mendez, Marcelo
Garcia-Agreda, Sergio
vastutusandmed
Gunnar Prause, Marcelo Mendez Mendez, Sergio Garcia-Agreda
allikas
International entrepreneurship and management journal
ilmumisaasta
2012
leheküljed
[10] p. : ill
leitav
https://link.springer.com/article/10.1007/s11365-011-0215-y
märksõna
ettevõtlus
lojaalsus
hoiakud
usaldus
kliendid
suhteturundus
võtmesõna
travel agencies
CRM
loyalty
satisfaction
commitment
trust
client
ISSN
1555-1938
märkused
Includes bibliogr
Online first 29 December 2011 ; ajakiri kättesaadav A-to-Z
TTÜ struktuuriüksus
ärikorralduse instituut
keel
inglise
Prause, G., Mendez Mendez, M., Garcia-Agreda, S. Attitudinal loyalty and trust in entrepreneurship : building new relationships // International entrepreneurship and management journal (2012), [10] p. : ill. https://link.springer.com/article/10.1007/s11365-011-0215-y