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Exploring customer engagement in the product vs. service context

author
Behnam, Mohsen
Hollebeek, Linda Desiree
Clark, Moira K.
Farabi, Reza
statement of authorship
Mohsen Behnam, Linda D.Hollebeek, Moira K.Clark, Reza Farabi
source
Journal of retailing and consumer services
journal volume number month
vol. 60
year of publication
2021
pages
art. 102456, 9 p
url
https://doi.org/10.1016/j.jretconser.2021.102456
subject term
kliendid
kliendisuhted
teenindus
teenuste kvaliteet
teenuste juhtimine
sport
kaubandus
keyword
customer engagement
customer cocreation
relationship quality
customer learning
customer knowledge sharing
goods/services
sports
ISSN
0969-6989
notes
Bibliogr.: 86 ref
Open Access
Open Access
scientific publication
teaduspublikatsioon
classifier
1.1
Scopus
Journal metrics at Scopus
Article at Scopus
WOS
Journal metrics at WOS
Article at WOS
category (general)
Äri, juhtimine ja raamatupidamine
category (sub)
Äri, juhtimine ja raamatupidamine. Turundus
quartile
Q1
TalTech department
ärikorralduse instituut
language
inglise
Reserch Group
Marketing research group
Behnam, M., Hollebeek, L., Clark, M., Farabi, R. Exploring customer engagement in the product vs. service context // Journal of retailing and consumer services (2021) vol. 60, art. 102456, 9 p. https://doi.org/10.1016/j.jretconser.2021.102456