Exploring customer engagement in the product vs. service context
author
statement of authorship
Mohsen Behnam, Linda D.Hollebeek, Moira K.Clark, Reza Farabi
journal volume number month
vol. 60
year of publication
pages
art. 102456, 9 p
keyword
customer cocreation
customer learning
customer knowledge sharing
goods/services
sports
ISSN
0969-6989
notes
Bibliogr.: 86 ref
Open Access
Open Access
scientific publication
teaduspublikatsioon
classifier
category (general)
category (sub)
quartile
TalTech department
language
inglise
Reserch Group
Behnam, M., Hollebeek, L., Clark, M., Farabi, R. Exploring customer engagement in the product vs. service context // Journal of retailing and consumer services (2021) vol. 60, art. 102456, 9 p. https://doi.org/10.1016/j.jretconser.2021.102456