Online Content Creators’ and Viewers’ Interdependent Journeys
author
Wait, Marius
Ooi, Beewah
Lubbe, Isolde
statement of authorship
Linda D. Hollebeek, Johan Anselmsson, Karina Adomaviciute-Sakalauske, Kristo Krumm, Johan Jansson, Marius Wait, Beewah Ooi, Iivi Riivits-Arkonsuo, Isolde Lubbe
source
Services marketing quarterly
publisher
journal volume number month
vol. 45, 3
year of publication
pages
p. 296-318
ISSN
1533-2969
notes
Bibliogr.: 114 ref
Open Access
Open Access
scientific publication
teaduspublikatsioon
language
inglise
subject term
keyword
content creators
content engagement
content users
content viewers
classifier
Scopus
scopus
TTÜ department
Hollebeek, L. D., Anselmsson, J., Adomaviciute-Sakalauske, K., Krumm, K., Jansson, J., Wait, M., Ooi, B., Riivits-Arkonsuo, I., Lubbe, I. Online Content Creators’ and Viewers’ Interdependent Journeys // Services marketing quarterly (2024) vol. 45, 3, p. 296-318.