Crafting conceptual proposition-based contributions: The 7C framework
author
statement of authorship
Linda D. Hollebeek, Rajendra K. Srivastava, Moira K. Clark, Sigitas Urbonavicius, Weng Marc Lim
source
publisher
year of publication
pages
16 p
ISSN
0742-6046
notes
Bibliogr. p. 13-16
Open Access
Open Access
scientific publication
teaduspublikatsioon
language
inglise
subject term
keyword
conceptual article
theorizing
classifier
Scopus
scopus
TTÜ department
Hollebeek, L. D., Srivastava, R. K., Clark, M. K., Urbonavicius, S., Lim, W. M. Crafting conceptual proposition-based contributions: The 7C framework // Psychology and Marketing (2024), 16 p.