Hollebeek, L. D., Urbonavicius, S., Sigurdsson, V., Arvola, R., Clark, M. K.

Customer journey value : a conceptual framework

author

Hollebeek, Linda Desiree

Urbonavicius, Sigitas

Sigurdsson, Valdimar

Arvola, Rene

Clark, Moira K.

statement of authorship

Linda D. Hollebeek, Sigitas Urbonavicius, Valdimar Sigurdsson, René Arvola, and Moira K. Clark

source

Journal of creating value

publisher

Sage Publications

journal volume number month

vol. 9, 1

year of publication

2023

pages

p. 8-26

url

https://doi.org/10.1177/23949643231157155

subject term

tarbijakäitumine

kliendid

TTÜ subject term

klienditeekond

keyword

customer journey

customer value

customer-based brand equity

customer engagement

customer engagement value

ISSN

2394-9643

2454-213X

Open Access

scientific publication

teaduspublikatsioon

classifier

1.1

TTÜ department

ärikorralduse instituut

language

inglise

Hollebeek, L. D., Urbonavicius, S., Sigurdsson, V., Arvola, R., Clark, M. K. Customer journey value : a conceptual framework // Journal of creating value (2023) vol. 9, 1, p. 8-26. https://doi.org/10.1177/23949643231157155