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Friend or foe? Customer engagement’s value-based effects on fellow customers and the firm (title)

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journal article EST / journal article ENG

Friend or foe? Customer engagement’s value-based effects on fellow customers and the firmClark, Moira K.; Lages, Cristiana R.; Hollebeek, Linda DesireeJournal of Business Research2020 / p. 549-556 https://doi.org/10.1016/j.jbusres.2020.03.011 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

journal article EST / journal article ENG

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