Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention
author
statement of authorship
Imran Khan, Linda D. Hollebeek, Mobin Fatma, Jamid Ul Islam, Raouf Ahmad Rather, Shadma Shahid & Valdimar Sigurdsson
publisher
journal volume number month
vol. 39, 3-4
year of publication
pages
p. 275-297
ISSN
0267-257X
1472-1376
Open Access
Open Access
scientific publication
teaduspublikatsioon
language
inglise
subject term
keyword
mobile apps
desktop browser
classifier
kvartiil
TTÜ department
Khan, I., Hollebeek, L. D., Fatma, M., Islam, J. U., Rather, R. A., Shahid, S., Sigurdsson, V. Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention // Journal of Marketing Management (2023) vol. 39, 3-4, p. 275-297.