Marketing and branding strategy for the South Baltic Sea Region : reinforcing regional innovation in SMEs through cross-border collaboration models in the age of transformation

vastutusandmed
Laima Gerlitz, Christopher Meyer, Gunnar Prause
ajakirja aastakäik number kuu
vol. 8, 4
ilmumisaasta
leheküljed
p. 467-487
ISSN
2345-0282
märkused
Bibliogr. p. 483-486
Open Access
Open Access
teaduspublikatsioon
teaduspublikatsioon
keel
inglise
Gerlitz, L., Meyer, C., Prause, G. Marketing and branding strategy for the South Baltic Sea Region : reinforcing regional innovation in SMEs through cross-border collaboration models in the age of transformation // Entrepreneurship and sustainability issues (2021) vol. 8, 4, p. 467-487. https://doi.org/10.9770/jesi.2021.8.4(28)