The role of consumer engagement in recovering online service failures : an application of service-dominant logic
vastutusandmed
Jamid Ul Islam, Zillur Rahman and Linda D. Hollebeek
ilmumiskoht
Cheltenham
kirjastus/väljaandja
ilmumisaasta
leheküljed
p. 456-469 : ill
ISBN
978-1-78811-488-2
märkused
Bibliogr. p. 465-469
TTÜ struktuuriüksus
keel
inglise
märksõna
Uurimisrühm
Islam, J., Rahman, Z., Hollebeek, L. D. The role of consumer engagement in recovering online service failures : an application of service-dominant logic // Handbook of research on customer engagement. Cheltenham : Edward Elgar Publishing, 2019. p. 456-469 : ill. (Research Handbooks in Business and Management series).