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Journal of services marketing (source)
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journal article EST
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journal article ENG
Brand engagement and experience in online services
Khan, Imran
;
Hollebeek, Linda Desiree
;
Fatma, Mobin
;
Islam, Jamid Ul
;
Rahman, Zillur
Journal of services marketing
2020
/
p. 163−175
https://doi.org/10.1108/JSM-03-2019-0106
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journal article EST
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journal article ENG
2
journal article EST
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journal article ENG
Consumers’ health-locus-of-control and social distancing in pandemic-based e-tailing services
Itani, Omar S.
;
Hollebeek, Linda Desiree
Journal of services marketing
2021
/
p. 1073-1091 : ill
https://www.emerald.com/insight/content/doi/10.1108/JSM-10-2020-0410/full/html
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journal article EST
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journal article ENG
3
journal article EST
/
journal article ENG
Customer brand engagement during service lockdown
Hollebeek, Linda Desiree
;
Smith, Dale L.G.
;
Kasabov, Edward
;
Hammedi, Wafa
;
Warlow, Alexander
;
Clark, Moira K.
Journal of services marketing
2021
/
p. 201-209
https://doi.org/10.1108/JSM-05-2020-0199
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journal article EST
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journal article ENG
4
journal article EST
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journal article ENG
The role of customer experience in the perceived value–word-of-mouth relationship
Kuppelwieser, Volker G.
;
Klaus, Philipp
;
Manthiou, Aikaterini
;
Hollebeek, Linda Desiree
Journal of services marketing
2022
/
p. 364-378 : ill
https://doi.org/10.1108/JSM-11-2020-0447
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journal article EST
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journal article ENG
5
journal article EST
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journal article ENG
Why switch? The role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda Desiree
;
Urbonavicius, Sigitas
;
Sigurdsson, Valdimar
Journal of services marketing
2023
/
p. 592-605
https://doi.org/10.1108/JSM-04-2022-0122
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journal article ENG
6
journal article EST
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journal article ENG
Videogames-as-a-service : converting freemium- to paying-users through pop-up advertisement value
Hussain, Ali
;
Abbasi, Amir Zaib
;
Hollebeek, Linda Desiree
;
Schultz, Carsten D.
;
Ting, Ding Hooi
;
Wilson, Bradley
Journal of services marketing
2022
/
p. 398–415 : ill
https://doi.org/10.1108/JSM-05-2020-0164
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journal article ENG
Number of records 6, displaying
1 - 6
keyword
105
1.
cooperative marketing
2.
destination marketing
3.
digital marketing
4.
digital content marketing
5.
digital marketing
6.
experience marketing
7.
experiential marketing
8.
exporting export marketing
9.
Human-brand based marketing
10.
industrial marketing
11.
instagram marketing
12.
marketing
13.
marketing communications
14.
marketing training
15.
marketing and library
16.
marketing and university library
17.
marketing communication
18.
marketing innovation
19.
marketing networks
20.
marketing strategy
21.
place marketing
22.
relationship marketing
23.
social media marketing
24.
social media marketing
25.
social media marketing and library
26.
social media marketing and university library
27.
tourism marketing
28.
word-of-mouth (WOM) marketing
29.
word-of-mouth marketing
30.
adoption of smart services
31.
agronomy services
32.
AI in public services
33.
Amazon Web Services
34.
ancillary grid services
35.
ancillary services
36.
app-based mobile financial services
37.
banking services range and quality
38.
business oriented e-services
39.
Child Protective Services
40.
cloud services
41.
collaborative services
42.
cross-border digital public services
43.
cross-border e-services
44.
cross-border public services
45.
cross-border services
46.
CyanoHABs operational services
47.
digital services
48.
digital signature services
49.
E-commerce directive, digital services act
50.
ecosystem services
51.
e-government services
52.
electronic services
53.
e-services
54.
e-services for citizens
55.
European Blockchain services infrastructure
56.
export of e-services
57.
financial services
58.
Functional specialist in AI for public services
59.
goods and services
60.
goods/services
61.
government services
62.
Health care services
63.
health services
64.
ICT services
65.
ICT-enabled services
66.
infrastructure services
67.
innovative energy services
68.
interoperability services
69.
knowledge-intensive business services
70.
lake ecosystem services
71.
library services
72.
life and business event services
73.
lifecritical services
74.
marine ecosystem services
75.
Medical services
76.
motives for shared services
77.
online services
78.
Online video-gaming services
79.
other services
80.
penalty-aware services
81.
proactive e-services
82.
proactive public services
83.
proactive services
84.
provident services
85.
provision of public services
86.
proximity services
87.
public employment services
88.
public services
89.
R&D services
90.
regulated services
91.
road feeder services
92.
Road Feeder Services (RFS)
93.
semantic web services
94.
services
95.
services value chain collaboration
96.
smart energy services
97.
social media services ecosystem
98.
statistics of ecosystem services
99.
telecommunication services
100.
user-centric public services
101.
valuation of ecosystem services
102.
value of ecosystem services
103.
Web and internet services
104.
web services
105.
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