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Journal of services marketing (source)
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journal article EST
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journal article ENG
Brand engagement and experience in online services
Khan, Imran
;
Hollebeek, Linda Desiree
;
Fatma, Mobin
;
Islam, Jamid Ul
;
Rahman, Zillur
Journal of services marketing
2020
/
p. 163−175
https://doi.org/10.1108/JSM-03-2019-0106
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journal article EST
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journal article ENG
2
journal article EST
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journal article ENG
Consumers’ health-locus-of-control and social distancing in pandemic-based e-tailing services
Itani, Omar S.
;
Hollebeek, Linda Desiree
Journal of services marketing
2021
/
p. 1073-1091 : ill
https://www.emerald.com/insight/content/doi/10.1108/JSM-10-2020-0410/full/html
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Article at WOS
journal article EST
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journal article ENG
3
journal article EST
/
journal article ENG
Customer brand engagement during service lockdown
Hollebeek, Linda Desiree
;
Smith, Dale L.G.
;
Kasabov, Edward
;
Hammedi, Wafa
;
Warlow, Alexander
;
Clark, Moira K.
Journal of services marketing
2021
/
p. 201-209
https://doi.org/10.1108/JSM-05-2020-0199
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journal article EST
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journal article ENG
4
journal article EST
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journal article ENG
The role of customer experience in the perceived value–word-of-mouth relationship
Kuppelwieser, Volker G.
;
Klaus, Philipp
;
Manthiou, Aikaterini
;
Hollebeek, Linda Desiree
Journal of services marketing
2022
/
p. 364-378 : ill
https://doi.org/10.1108/JSM-11-2020-0447
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journal article EST
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journal article ENG
5
journal article EST
/
journal article ENG
Why switch? The role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda Desiree
;
Urbonavicius, Sigitas
;
Sigurdsson, Valdimar
Journal of services marketing
2023
/
p. 592-605
https://doi.org/10.1108/JSM-04-2022-0122
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journal article EST
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journal article ENG
6
journal article EST
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journal article ENG
Videogames-as-a-service : converting freemium- to paying-users through pop-up advertisement value
Hussain, Ali
;
Abbasi, Amir Zaib
;
Hollebeek, Linda Desiree
;
Schultz, Carsten D.
;
Ting, Ding Hooi
;
Wilson, Bradley
Journal of services marketing
2022
/
p. 398–415 : ill
https://doi.org/10.1108/JSM-05-2020-0164
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journal article ENG
Number of records 6, displaying
1 - 6
keyword
117
1.
cooperative marketing
2.
customer engagement marketing
3.
destination marketing
4.
digital marketing
5.
digital content marketing
6.
digital marketing
7.
experience marketing
8.
experiential marketing
9.
exporting export marketing
10.
gamification marketing
11.
Human-brand based marketing
12.
industrial marketing
13.
influencer marketing
14.
instagram marketing
15.
marketing
16.
marketing communications
17.
marketing training
18.
marketing and library
19.
marketing and university library
20.
marketing communication
21.
marketing innovation
22.
marketing networks
23.
marketing strategies
24.
marketing strategy
25.
place marketing
26.
relationship marketing
27.
responsible marketing
28.
responsible stakeholder engagement marketing (RSEM)
29.
social media marketing
30.
social media marketing
31.
social media marketing activities
32.
social media marketing and library
33.
social media marketing and university library
34.
tourism marketing
35.
word-of-mouth (WOM) marketing
36.
word-of-mouth marketing
37.
adoption of smart services
38.
agronomy services
39.
AI in public services
40.
Amazon Web Services
41.
ancillary grid services
42.
ancillary services
43.
app-based mobile financial services
44.
banking services range and quality
45.
business oriented e-services
46.
Child Protective Services
47.
cloud services
48.
collaborative services
49.
cross-border digital public services
50.
cross-border e-services
51.
cross-border public services
52.
cross-border services
53.
CyanoHABs operational services
54.
data-driven public services
55.
digital services
56.
Digital Services Act
57.
digital signature services
58.
E-commerce directive, digital services act
59.
ecosystem services
60.
educational services
61.
e-government services
62.
electronic services
63.
e-services
64.
e-services for citizens
65.
Estonian public services
66.
European Blockchain services infrastructure
67.
export of e-services
68.
financial services
69.
flexibility services
70.
Functional specialist in AI for public services
71.
goods and services
72.
goods/services
73.
government services
74.
Health care services
75.
health services
76.
ICT services
77.
ICT-enabled services
78.
infrastructure services
79.
innovative energy services
80.
interoperability services
81.
knowledge-intensive business services
82.
lake ecosystem services
83.
library services
84.
life and business event services
85.
lifecritical services
86.
marine ecosystem services
87.
Medical services
88.
motives for shared services
89.
online services
90.
Online video-gaming services
91.
other services
92.
penalty-aware services
93.
proactive e-services
94.
proactive public services
95.
proactive services
96.
provident services
97.
provision of public services
98.
proximity services
99.
public employment services
100.
public services
101.
R&D services
102.
regulated services
103.
road feeder services
104.
Road Feeder Services (RFS)
105.
semantic web services
106.
services
107.
services value chain collaboration
108.
smart energy services
109.
social media services ecosystem
110.
statistics of ecosystem services
111.
telecommunication services
112.
user-centric public services
113.
valuation of ecosystem services
114.
value of ecosystem services
115.
Web and internet services
116.
web services
117.
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