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Journal of services marketing (source)
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journal article EST
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journal article ENG
Brand engagement and experience in online services
Khan, Imran
;
Hollebeek, Linda Desiree
;
Fatma, Mobin
;
Islam, Jamid Ul
;
Rahman, Zillur
Journal of services marketing
2020
/
p. 163−175
https://doi.org/10.1108/JSM-03-2019-0106
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journal article EST
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journal article ENG
2
journal article EST
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journal article ENG
Consumers’ health-locus-of-control and social distancing in pandemic-based e-tailing services
Itani, Omar S.
;
Hollebeek, Linda Desiree
Journal of services marketing
2021
/
p. 1073-1091 : ill
https://www.emerald.com/insight/content/doi/10.1108/JSM-10-2020-0410/full/html
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journal article EST
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journal article ENG
3
journal article EST
/
journal article ENG
Customer brand engagement during service lockdown
Hollebeek, Linda Desiree
;
Smith, Dale L.G.
;
Kasabov, Edward
;
Hammedi, Wafa
;
Warlow, Alexander
;
Clark, Moira K.
Journal of services marketing
2021
/
p. 201-209
https://doi.org/10.1108/JSM-05-2020-0199
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journal article EST
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journal article ENG
4
journal article EST
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journal article ENG
The role of customer experience in the perceived value–word-of-mouth relationship
Kuppelwieser, Volker G.
;
Klaus, Philipp
;
Manthiou, Aikaterini
;
Hollebeek, Linda Desiree
Journal of services marketing
2022
/
p. 364-378 : ill
https://doi.org/10.1108/JSM-11-2020-0447
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journal article EST
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journal article ENG
5
journal article EST
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journal article ENG
Why switch? The role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda Desiree
;
Urbonavicius, Sigitas
;
Sigurdsson, Valdimar
Journal of services marketing
2023
/
p. 592-605
https://doi.org/10.1108/JSM-04-2022-0122
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journal article EST
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journal article ENG
6
journal article EST
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journal article ENG
Videogames-as-a-service : converting freemium- to paying-users through pop-up advertisement value
Hussain, Ali
;
Abbasi, Amir Zaib
;
Hollebeek, Linda Desiree
;
Schultz, Carsten D.
;
Ting, Ding Hooi
;
Wilson, Bradley
Journal of services marketing
2022
/
p. 398–415 : ill
https://doi.org/10.1108/JSM-05-2020-0164
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journal article ENG
Number of records 6, displaying
1 - 6
keyword
107
1.
cooperative marketing
2.
destination marketing
3.
digital marketing
4.
digital content marketing
5.
digital marketing
6.
experience marketing
7.
experiential marketing
8.
exporting export marketing
9.
Human-brand based marketing
10.
industrial marketing
11.
instagram marketing
12.
marketing
13.
marketing communications
14.
marketing training
15.
marketing and library
16.
marketing and university library
17.
marketing communication
18.
marketing innovation
19.
marketing networks
20.
marketing strategy
21.
place marketing
22.
relationship marketing
23.
social media marketing
24.
social media marketing
25.
social media marketing and library
26.
social media marketing and university library
27.
tourism marketing
28.
word-of-mouth (WOM) marketing
29.
word-of-mouth marketing
30.
adoption of smart services
31.
agronomy services
32.
AI in public services
33.
Amazon Web Services
34.
ancillary grid services
35.
ancillary services
36.
app-based mobile financial services
37.
banking services range and quality
38.
business oriented e-services
39.
Child Protective Services
40.
cloud services
41.
collaborative services
42.
cross-border digital public services
43.
cross-border e-services
44.
cross-border public services
45.
cross-border services
46.
CyanoHABs operational services
47.
data-driven public services
48.
digital services
49.
digital signature services
50.
E-commerce directive, digital services act
51.
ecosystem services
52.
e-government services
53.
electronic services
54.
e-services
55.
e-services for citizens
56.
European Blockchain services infrastructure
57.
export of e-services
58.
financial services
59.
flexibility services
60.
Functional specialist in AI for public services
61.
goods and services
62.
goods/services
63.
government services
64.
Health care services
65.
health services
66.
ICT services
67.
ICT-enabled services
68.
infrastructure services
69.
innovative energy services
70.
interoperability services
71.
knowledge-intensive business services
72.
lake ecosystem services
73.
library services
74.
life and business event services
75.
lifecritical services
76.
marine ecosystem services
77.
Medical services
78.
motives for shared services
79.
online services
80.
Online video-gaming services
81.
other services
82.
penalty-aware services
83.
proactive e-services
84.
proactive public services
85.
proactive services
86.
provident services
87.
provision of public services
88.
proximity services
89.
public employment services
90.
public services
91.
R&D services
92.
regulated services
93.
road feeder services
94.
Road Feeder Services (RFS)
95.
semantic web services
96.
services
97.
services value chain collaboration
98.
smart energy services
99.
social media services ecosystem
100.
statistics of ecosystem services
101.
telecommunication services
102.
user-centric public services
103.
valuation of ecosystem services
104.
value of ecosystem services
105.
Web and internet services
106.
web services
107.
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