Khan, I., Hollebeek, L. D., Fatma, M., Islam, J. U., Rather, R. A., Shahid, S., Sigurdsson, V.

Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention

author

Khan, Imran

Hollebeek, Linda Desiree

Fatma, Mobin

Islam, Jamid Ul

Rather, Raouf Ahmad

Shahid, Shadma

Sigurdsson, Valdimar

statement of authorship

Imran Khan, Linda D. Hollebeek, Mobin Fatma, Jamid Ul Islam, Raouf Ahmad Rather, Shadma Shahid & Valdimar Sigurdsson

source

Journal of Marketing Management

publisher

Informa UK Limited

journal volume number month

vol. 39, 3-4

year of publication

2023

pages

p. 275-297

url

https://doi.org/10.1080/0267257X.2022.2106290

subject term

tarbijakäitumine

kliendikogemus

mobiilirakendused

sirvimine

keyword

consumer behavior

customer engagement

customer experience

mobile apps

desktop browser

relationship quality

ISSN

0267-257X

1472-1376

scientific publication

teaduspublikatsioon

classifier

1.1

TTÜ department

ärikorralduse instituut

language

inglise

Khan, I., Hollebeek, L. D., Fatma, M., Islam, J. U., Rather, R. A., Shahid, S., Sigurdsson, V. Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention // Journal of Marketing Management (2023) vol. 39, 3-4, p. 275-297. https://doi.org/10.1080/0267257X.2022.2106290