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relationship marketing (keyword)
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journal article EST
/
journal article ENG
The effect of consumers' affective engagement on their personal data disclosure on social media
Urbonavicius, Sigitas
;
Hollebeek, Linda Desiree
;
Simanavičiute, Agne
Journal of Consumer Behaviour
2025
/
28 p
https://doi.org/10.1002/cb.2481
journal article EST
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journal article ENG
2
journal article EST
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journal article ENG
Why switch? The role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda Desiree
;
Urbonavicius, Sigitas
;
Sigurdsson, Valdimar
Journal of services marketing
2023
/
p. 592-605
https://doi.org/10.1108/JSM-04-2022-0122
Journal metrics at Scopus
Article at Scopus
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Article at WOS
journal article EST
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journal article ENG
Number of records 2, displaying
1 - 2
keyword
57
1.
relationship marketing
2.
brand relationship quality
3.
British relationship with Europe
4.
client-vendor relationship
5.
client-vendor relationship in software development
6.
consumer-brand relationship
7.
customer relationship management (CRM)
8.
human-landscape relationship
9.
pollen–plant relationship
10.
Pollen–plant richness relationship
11.
relationship
12.
relationship between national law and EU law
13.
Relationship hijacking
14.
relationship orientation
15.
relationship performance
16.
relationship proneness
17.
relationship quality
18.
relationship satisfaction
19.
relationship with central government
20.
species–area relationship
21.
species-area relationship (SAR)
22.
Structure-property relationship
23.
cooperative marketing
24.
customer engagement marketing
25.
destination marketing
26.
digital marketing
27.
digital content marketing
28.
digital marketing
29.
experience marketing
30.
experiential marketing
31.
exporting export marketing
32.
gamification marketing
33.
Human-brand based marketing
34.
industrial marketing
35.
influencer marketing
36.
instagram marketing
37.
marketing
38.
marketing communications
39.
marketing training
40.
marketing and library
41.
marketing and university library
42.
marketing communication
43.
marketing innovation
44.
marketing networks
45.
marketing strategies
46.
marketing strategy
47.
place marketing
48.
responsible marketing
49.
responsible stakeholder engagement marketing (RSEM)
50.
social media marketing
51.
social media marketing
52.
social media marketing activities
53.
social media marketing and library
54.
social media marketing and university library
55.
tourism marketing
56.
word-of-mouth (WOM) marketing
57.
word-of-mouth marketing
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