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turundusstrateegiad (subject term)
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1
book
Alkoholiturunduse eneseregulatsioon Eestis : raport [Võrguväljaanne]
Kõlvart, Merit
;
Rull, Addi
;
Kerikmäe, Tanel
;
Särav, Sandra
2014
http://media.voog.com/0000/0037/9083/files/eneseregulatsioon.pdf
book
2
journal article
Consumers’ online brand-related misinformation engagement : a weapons of influence perspective
Hollebeek, Linda Desiree
;
Parts, Oliver
;
Urbonavicius, Sigitas
;
Riisalu, Rein
;
Adomaviciute-Sakalauske, Karina
;
Jansson, Johan
Journal of strategic marketing
2024
https://doi.org/10.1080/0965254X.2024.2380657
journal article
3
book article
Elamus turunduses - turundus elamuses [Elektrooniline teavik]
Leppiman, Anu
"Elamus turunduses, turundus elamuses" : 5 aastat elamusturundust Tallinna Tehnikaülikoolis : konverentsi ettekannete laiendatud abstraktide kogumik : 6. mai 2014
2014
/
lk. 6
book article
4
journal article EST
/
journal article ENG
Ethics audit as a marketing instrument and its potential for organic farming
Ojasoo, Merle
;
Leppiman, Anu
Agronomy research
2016
/
p. 150-159 : ill
http://ise.elnet.ee/record=b2860036~S1*est
Journal metrics at Scopus
Article at Scopus
journal article EST
/
journal article ENG
5
book article
Experience marketing : conceptual model, difference from experiential marketing and a pilot study
Same, Siiri
41th EMAC Conference Marketing to Citizens : Going beyond Customers and Consumers : conference proceedings : ISCTE Business School, Lisbon, 22-25 May 2012
2012
/
p. 458
book article
6
journal article
Increasing value perception in knowledge-intensive service activity by service design
Kukk, Jana
;
Leppiman, Anu
Journal of international scientific publications : economy & business
2013
/
p. 36-48 : ill
journal article
7
journal article
Kus viga näed laita, seal tule ja laida!
Soone, Ivar
Director
2004
/
1, lk. 32-35
journal article
8
journal article
Marketing and branding strategy for the South Baltic Sea Region : reinforcing regional innovation in SMEs through cross-border collaboration models in the age of transformation
Gerlitz, Laima
;
Meyer, Christopher
;
Prause, Gunnar Klaus
Entrepreneurship and sustainability issues
2021
/
p. 467-487
https://doi.org/10.9770/jesi.2021.8.4(28)
journal article
9
book article
Online word-of-mouth in experience marketing, the voice of the consumers : on the example of Estonian social media users
Riivits-Arkonsuo, Iivi
;
Leppiman, Anu
Listening to Consumers of Emerging Markets : proceedings of the 2014 Annual Conference of the Emerging Markets Conference Board
2014
/
p. 344-349
book article
10
journal article
Online word-of-mouth on brands and experience marketing
Riivits-Arkonsuo, Iivi
;
Leppiman, Anu
Journal of management and change
2014
/
p. 43-55 : ill
journal article
11
journal article
Rahvusvahelise ettevõtte ekspordistrateegia
Saat, Maksim
Ärielu
2000
/
12, lk. 50-51
https://artiklid.elnet.ee/record=b1992029*est
journal article
12
newspaper article
Tallinna Tehnikaülikooli turundusstrateegia
Kuningas, Marius
Mente et Manu. Spinno : [Spinno erileht]
2005
/
detsember, lk. 2
https://www.ester.ee/record=b1242496*est
newspaper article
13
book
Turunduse alused : loengukonspekt
Teder, Juhan
;
Puulinn, Valdeko
1997
https://www.ester.ee/record=b1060285*est
book
14
book
Turunduse alused : loengukonspekt
Teder, Juhan
;
Puulinn, Valdeko
1999
https://www.ester.ee/record=b1291066*est
book
15
book
Turunduskommunikatsioon
Arvola, Rene
2002
https://www.ester.ee/record=b1661038*est
book
16
journal article EST
/
journal article ENG
When gamification backfires : the impact of perceived justice on online community contributions
Leclercq, Thomas
;
Poncin, Ingrid
;
Hammedi, Wafa
;
Kullak, Aureliane
;
Hollebeek, Linda Desiree
Journal of Marketing Management
2020
/
p. 550-577
https://doi.org/10.1080/0267257X.2020.1736604
Journal metrics at Scopus
Article at Scopus
Journal metrics at WOS
Article at WOS
journal article EST
/
journal article ENG
Number of records 16, displaying
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turundusstrateegiad
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