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Psychology and Marketing (source)

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Avatars' phygital social presence in the metaverse: An engaged theory perspectiveSprott, David E.; Hollebeek, Linda Desiree; Sigurdsson, Valdimar; Clark, Moira K.; Urbonavicius, SigitasPsychology and Marketing2025 / p. 1528-1540 https://doi.org/10.1002/mar.22191

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Consumer engagement, stress, and conservation of resources theory: a review, conceptual development, and future research agendaHollebeek, Linda Desiree; Hammedi, Wafa; Sürott, David E.Psychology and Marketing2023 / p. 926-937 https://doi.org/10.1002/mar.21807 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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3

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Crafting conceptual proposition-based contributions: The 7C frameworkHollebeek, Linda Desiree; Srivastava, Rajendra K.; Clark, Moira K.; Urbonavicius, Sigitas; Lim, Weng MarcPsychology and Marketing2024 / p. 2396-2411 https://doi.org/10.1002/mar.22055 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further researchHollebeek, Linda Desiree; Menidjel, Choukri; Sarstedt, Marko; Jansson, Johan; Urbonavicius, SigitasPsychology and Marketing2024 / art. 1326454, 18 p. : ill https://doi.org/10.1002/mar.21957 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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5

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Ethnicity's effect on social media-based comment intention : comparing minority and majority consumersBozkurt, Siddik; Gligor, David; Hollebeek, Linda DesireePsychology and Marketing2021 / p. 1895-1910 https://doi.org/10.1002/mar.21549 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Gamification's role in fostering user engagement with healthy food-based digital contentCharry, Karine; Poncin, Ingrid; Kullak, Avreliane; Hollebeek, Linda DesireePsychology and Marketing2024 / p. 69-85 : ill https://doi.org/10.1002/mar.21892 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Guidelines for theory selection : The IMPACT frameworkHollebeek, Linda Desiree; Kumar, V; Srivastava, Rajendra K.; Lim, Weng Marc; Urbonavicius, SigitasPsychology and marketing2025 / vol. 18 https://doi.org/10.1002/mar.70009

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Social influence and stakeholder engagement behavior conformity, compliance, and reactanceHollebeek, Linda Desiree; Sprott, David E.; Sigurdsson, Valdimar; Clark, Moira K.Psychology and Marketing2022 / p. 90-100 https://doi.org/10.1002/mar.21577 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Social media marketing activities, customer engagement, and customer stickiness : A longitudinal investigationSo, Kevin Kam Fung; Li, Jing; King, Ceridwyn; Hollebeek, Linda DesireePsychology and Marketing2024 / p. 1597-1613 : ill https://doi.org/10.1002/mar.21999 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Number of records 9, displaying 1 - 9

1. critical psychology
2. models in psychology
3. organizational psychology
4. psychology
5. psychology and behaviour
6. cooperative marketing
7. customer engagement marketing
8. destination marketing
9. digital marketing
10. digital content marketing
11. digital marketing
12. experience marketing
13. experiential marketing
14. exporting export marketing
15. gamification marketing
16. Human-brand based marketing
17. industrial marketing
18. influencer marketing
19. instagram marketing
20. marketing
21. marketing communications
22. marketing training
23. marketing and library
24. marketing and university library
25. marketing communication
26. marketing innovation
27. marketing networks
28. marketing strategies
29. marketing strategy
30. place marketing
31. relationship marketing
32. responsible marketing
33. responsible stakeholder engagement marketing (RSEM)
34. social media marketing
35. social media marketing
36. social media marketing and library
37. social media marketing and university library
38. tourism marketing
39. word-of-mouth (WOM) marketing
40. word-of-mouth marketing

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