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Psychology and Marketing (source)

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Consumer engagement, stress, and conservation of resources theory: a review, conceptual development, and future research agendaHollebeek, Linda Desiree; Hammedi, Wafa; Sürott, David E.Psychology and Marketing2023 / p. 926-937 https://doi.org/10.1002/mar.21807 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Crafting conceptual proposition-based contributions: The 7C frameworkHollebeek, Linda Desiree; Srivastava, Rajendra K.; Clark, Moira K.; Urbonavicius, Sigitas; Lim, Weng MarcPsychology and Marketing2024 / p. 2396-2411 https://doi.org/10.1002/mar.22055 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further researchHollebeek, Linda Desiree; Menidjel, Choukri; Sarstedt, Marko; Jansson, Johan; Urbonavicius, SigitasPsychology and Marketing2024 / art. 1326454, 18 p. : ill https://doi.org/10.1002/mar.21957 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Ethnicity's effect on social media-based comment intention : comparing minority and majority consumersBozkurt, Siddik; Gligor, David; Hollebeek, Linda DesireePsychology and Marketing2021 / p. 1895-1910 https://doi.org/10.1002/mar.21549 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Gamification's role in fostering user engagement with healthy food-based digital contentCharry, Karine; Poncin, Ingrid; Kullak, Avreliane; Hollebeek, Linda D.Psychology and Marketing2024 / p. 69-85 : ill https://doi.org/10.1002/mar.21892 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Guidelines for theory selection : The IMPACT frameworkHollebeek, Linda Desiree; Kumar, V; Srivastava, Rajendra K.; Lim, Weng Marc; Urbonavicius, SigitasPsychology and marketing2025 / vol. 18 https://doi.org/10.1002/mar.70009

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Social influence and stakeholder engagement behavior conformity, compliance, and reactanceHollebeek, Linda Desiree; Sprott, David E.; Sigurdsson, Valdimar; Clark, Moira K.Psychology and Marketing2022 / p. 90-100 https://doi.org/10.1002/mar.21577 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Social media marketing activities, customer engagement, and customer stickiness : A longitudinal investigationSo, Kevin Kam Fung; Li, Jing; King, Ceridwyn; Hollebeek, Linda DesireePsychology and Marketing2024 / p. 1597-1613 : ill https://doi.org/10.1002/mar.21999 Journal metrics at Scopus Article at Scopus Journal metrics at WOS Article at WOS

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Number of records 8, displaying 1 - 8

1. critical psychology
2. models in psychology
3. organizational psychology
4. psychology
5. psychology and behaviour
6. cooperative marketing
7. destination marketing
8. digital marketing
9. digital content marketing
10. digital marketing
11. experience marketing
12. experiential marketing
13. exporting export marketing
14. gamification marketing
15. Human-brand based marketing
16. industrial marketing
17. instagram marketing
18. marketing
19. marketing communications
20. marketing training
21. marketing and library
22. marketing and university library
23. marketing communication
24. marketing innovation
25. marketing networks
26. marketing strategies
27. marketing strategy
28. place marketing
29. relationship marketing
30. social media marketing
31. social media marketing
32. social media marketing and library
33. social media marketing and university library
34. tourism marketing
35. word-of-mouth (WOM) marketing
36. word-of-mouth marketing

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