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Journal of services marketing (source)
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journal article EST
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journal article ENG
Brand engagement and experience in online services
Khan, Imran
;
Hollebeek, Linda Desiree
;
Fatma, Mobin
;
Islam, Jamid Ul
;
Rahman, Zillur
Journal of services marketing
2020
/
p. 163−175
https://doi.org/10.1108/JSM-03-2019-0106
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journal article EST
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journal article ENG
2
journal article EST
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journal article ENG
Consumers’ health-locus-of-control and social distancing in pandemic-based e-tailing services
Itani, Omar S.
;
Hollebeek, Linda Desiree
Journal of services marketing
2021
/
p. 1073-1091 : ill
https://www.emerald.com/insight/content/doi/10.1108/JSM-10-2020-0410/full/html
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Article at WOS
journal article EST
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journal article ENG
3
journal article EST
/
journal article ENG
Customer brand engagement during service lockdown
Hollebeek, Linda Desiree
;
Smith, Dale L.G.
;
Kasabov, Edward
;
Hammedi, Wafa
;
Warlow, Alexander
;
Clark, Moira K.
Journal of services marketing
2021
/
p. 201-209
https://doi.org/10.1108/JSM-05-2020-0199
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journal article EST
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journal article ENG
4
journal article EST
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journal article ENG
The role of customer experience in the perceived value–word-of-mouth relationship
Kuppelwieser, Volker G.
;
Klaus, Philipp
;
Manthiou, Aikaterini
;
Hollebeek, Linda Desiree
Journal of services marketing
2022
/
p. 364-378 : ill
https://doi.org/10.1108/JSM-11-2020-0447
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journal article EST
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journal article ENG
5
journal article EST
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journal article ENG
Why switch? The role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda Desiree
;
Urbonavicius, Sigitas
;
Sigurdsson, Valdimar
Journal of services marketing
2023
/
p. 592-605
https://doi.org/10.1108/JSM-04-2022-0122
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journal article ENG
6
journal article EST
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journal article ENG
Videogames-as-a-service : converting freemium- to paying-users through pop-up advertisement value
Hussain, Ali
;
Abbasi, Amir Zaib
;
Hollebeek, Linda Desiree
;
Schultz, Carsten D.
;
Ting, Ding Hooi
;
Wilson, Bradley
Journal of services marketing
2022
/
p. 398–415 : ill
https://doi.org/10.1108/JSM-05-2020-0164
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journal article ENG
Number of records 6, displaying
1 - 6
keyword
94
1.
cooperative marketing
2.
destination marketing
3.
digital marketing
4.
digital content marketing
5.
experience marketing
6.
experiential marketing
7.
exporting export marketing
8.
Human-brand based marketing
9.
industrial marketing
10.
instagram marketing
11.
marketing
12.
marketing communications
13.
marketing training
14.
marketing and library
15.
marketing and university library
16.
marketing communication
17.
marketing innovation
18.
marketing networks
19.
marketing strategy
20.
place marketing
21.
relationship marketing
22.
social media marketing
23.
social media marketing
24.
social media marketing and library
25.
social media marketing and university library
26.
tourism marketing
27.
word-of-mouth (WOM) marketing
28.
word-of-mouth marketing
29.
adoption of smart services
30.
agronomy services
31.
AI in public services
32.
Amazon Web Services
33.
ancillary grid services
34.
ancillary services
35.
app-based mobile financial services
36.
banking services range and quality
37.
business oriented e-services
38.
cloud services
39.
cross-border e-services
40.
cross-border public services
41.
cross-border services
42.
digital services
43.
E-commerce directive, digital services act
44.
ecosystem services
45.
e-government services
46.
electronic services
47.
e-services
48.
e-services for citizens
49.
European Blockchain services infrastructure
50.
export of e-services
51.
financial services
52.
Functional specialist in AI for public services
53.
goods and services
54.
goods/services
55.
government services
56.
Health care services
57.
ICT services
58.
infrastructure services
59.
innovative energy services
60.
interoperability services
61.
knowledge-intensive business services
62.
lake ecosystem services
63.
library services
64.
life and business event services
65.
lifecritical services
66.
marine ecosystem services
67.
Medical services
68.
motives for shared services
69.
online services
70.
Online video-gaming services
71.
other services
72.
proactive e-services
73.
proactive public services
74.
proactive services
75.
provident services
76.
provision of public services
77.
proximity services
78.
public employment services
79.
public services
80.
R&D services
81.
regulated services
82.
road feeder services
83.
Road Feeder Services (RFS)
84.
services
85.
services value chain collaboration
86.
smart energy services
87.
social media services ecosystem
88.
statistics of ecosystem services
89.
telecommunication services
90.
user-centric public services
91.
valuation of ecosystem services
92.
value of ecosystem services
93.
Web and internet services
94.
web services
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