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Journal of services marketing (source)
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journal article EST
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journal article ENG
Brand engagement and experience in online services
Khan, Imran
;
Hollebeek, Linda Desiree
;
Fatma, Mobin
;
Islam, Jamid Ul
;
Rahman, Zillur
Journal of services marketing
2020
/
p. 163−175
https://doi.org/10.1108/JSM-03-2019-0106
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journal article EST
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journal article ENG
2
journal article EST
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journal article ENG
Consumers’ health-locus-of-control and social distancing in pandemic-based e-tailing services
Itani, Omar S.
;
Hollebeek, Linda Desiree
Journal of services marketing
2021
/
p. 1073-1091 : ill
https://www.emerald.com/insight/content/doi/10.1108/JSM-10-2020-0410/full/html
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Article at WOS
journal article EST
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journal article ENG
3
journal article EST
/
journal article ENG
Customer brand engagement during service lockdown
Hollebeek, Linda Desiree
;
Smith, Dale L.G.
;
Kasabov, Edward
;
Hammedi, Wafa
;
Warlow, Alexander
;
Clark, Moira K.
Journal of services marketing
2021
/
p. 201-209
https://doi.org/10.1108/JSM-05-2020-0199
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journal article EST
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journal article ENG
4
journal article EST
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journal article ENG
The role of customer experience in the perceived value–word-of-mouth relationship
Kuppelwieser, Volker G.
;
Klaus, Philipp
;
Manthiou, Aikaterini
;
Hollebeek, Linda Desiree
Journal of services marketing
2022
/
p. 364-378 : ill
https://doi.org/10.1108/JSM-11-2020-0447
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journal article EST
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journal article ENG
5
journal article EST
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journal article ENG
Why switch? The role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda Desiree
;
Urbonavicius, Sigitas
;
Sigurdsson, Valdimar
Journal of services marketing
2023
/
p. 592-605
https://doi.org/10.1108/JSM-04-2022-0122
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journal article ENG
6
journal article EST
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journal article ENG
Videogames-as-a-service : converting freemium- to paying-users through pop-up advertisement value
Hussain, Ali
;
Abbasi, Amir Zaib
;
Hollebeek, Linda Desiree
;
Schultz, Carsten D.
;
Ting, Ding Hooi
;
Wilson, Bradley
Journal of services marketing
2022
/
p. 398–415 : ill
https://doi.org/10.1108/JSM-05-2020-0164
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journal article ENG
Number of records 6, displaying
1 - 6
keyword
96
1.
cooperative marketing
2.
destination marketing
3.
digital marketing
4.
digital content marketing
5.
experience marketing
6.
experiential marketing
7.
exporting export marketing
8.
Human-brand based marketing
9.
industrial marketing
10.
instagram marketing
11.
marketing
12.
marketing communications
13.
marketing training
14.
marketing and library
15.
marketing and university library
16.
marketing communication
17.
marketing innovation
18.
marketing networks
19.
marketing strategy
20.
place marketing
21.
relationship marketing
22.
social media marketing
23.
social media marketing
24.
social media marketing and library
25.
social media marketing and university library
26.
tourism marketing
27.
word-of-mouth (WOM) marketing
28.
word-of-mouth marketing
29.
adoption of smart services
30.
agronomy services
31.
AI in public services
32.
Amazon Web Services
33.
ancillary grid services
34.
ancillary services
35.
app-based mobile financial services
36.
banking services range and quality
37.
business oriented e-services
38.
Child Protective Services
39.
cloud services
40.
cross-border e-services
41.
cross-border public services
42.
cross-border services
43.
digital services
44.
E-commerce directive, digital services act
45.
ecosystem services
46.
e-government services
47.
electronic services
48.
e-services
49.
e-services for citizens
50.
European Blockchain services infrastructure
51.
export of e-services
52.
financial services
53.
Functional specialist in AI for public services
54.
goods and services
55.
goods/services
56.
government services
57.
Health care services
58.
health services
59.
ICT services
60.
infrastructure services
61.
innovative energy services
62.
interoperability services
63.
knowledge-intensive business services
64.
lake ecosystem services
65.
library services
66.
life and business event services
67.
lifecritical services
68.
marine ecosystem services
69.
Medical services
70.
motives for shared services
71.
online services
72.
Online video-gaming services
73.
other services
74.
proactive e-services
75.
proactive public services
76.
proactive services
77.
provident services
78.
provision of public services
79.
proximity services
80.
public employment services
81.
public services
82.
R&D services
83.
regulated services
84.
road feeder services
85.
Road Feeder Services (RFS)
86.
services
87.
services value chain collaboration
88.
smart energy services
89.
social media services ecosystem
90.
statistics of ecosystem services
91.
telecommunication services
92.
user-centric public services
93.
valuation of ecosystem services
94.
value of ecosystem services
95.
Web and internet services
96.
web services
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