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Journal of services marketing (source)
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journal article EST
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journal article ENG
Brand engagement and experience in online services
Khan, Imran
;
Hollebeek, Linda Desiree
;
Fatma, Mobin
;
Islam, Jamid Ul
;
Rahman, Zillur
Journal of services marketing
2020
/
p. 163−175
https://doi.org/10.1108/JSM-03-2019-0106
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journal article EST
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journal article ENG
2
journal article EST
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journal article ENG
Consumers’ health-locus-of-control and social distancing in pandemic-based e-tailing services
Itani, Omar S.
;
Hollebeek, Linda Desiree
Journal of services marketing
2021
/
p. 1073-1091 : ill
https://www.emerald.com/insight/content/doi/10.1108/JSM-10-2020-0410/full/html
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Article at WOS
journal article EST
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journal article ENG
3
journal article EST
/
journal article ENG
Customer brand engagement during service lockdown
Hollebeek, Linda Desiree
;
Smith, Dale L.G.
;
Kasabov, Edward
;
Hammedi, Wafa
;
Warlow, Alexander
;
Clark, Moira K.
Journal of services marketing
2021
/
p. 201-209
https://doi.org/10.1108/JSM-05-2020-0199
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journal article EST
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journal article ENG
4
journal article EST
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journal article ENG
The role of customer experience in the perceived value–word-of-mouth relationship
Kuppelwieser, Volker G.
;
Klaus, Philipp
;
Manthiou, Aikaterini
;
Hollebeek, Linda Desiree
Journal of services marketing
2022
/
p. 364-378 : ill
https://doi.org/10.1108/JSM-11-2020-0447
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journal article EST
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journal article ENG
5
journal article EST
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journal article ENG
Why switch? The role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda Desiree
;
Urbonavicius, Sigitas
;
Sigurdsson, Valdimar
Journal of services marketing
2023
/
p. 592-605
https://doi.org/10.1108/JSM-04-2022-0122
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journal article EST
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journal article ENG
6
journal article EST
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journal article ENG
Videogames-as-a-service : converting freemium- to paying-users through pop-up advertisement value
Hussain, Ali
;
Abbasi, Amir Zaib
;
Hollebeek, Linda Desiree
;
Schultz, Carsten D.
;
Ting, Ding Hooi
;
Wilson, Bradley
Journal of services marketing
2022
/
p. 398–415 : ill
https://doi.org/10.1108/JSM-05-2020-0164
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journal article ENG
Number of records 6, displaying
1 - 6
keyword
109
1.
cooperative marketing
2.
destination marketing
3.
digital marketing
4.
digital content marketing
5.
digital marketing
6.
experience marketing
7.
experiential marketing
8.
exporting export marketing
9.
gamification marketing
10.
Human-brand based marketing
11.
industrial marketing
12.
instagram marketing
13.
marketing
14.
marketing communications
15.
marketing training
16.
marketing and library
17.
marketing and university library
18.
marketing communication
19.
marketing innovation
20.
marketing networks
21.
marketing strategy
22.
place marketing
23.
relationship marketing
24.
social media marketing
25.
social media marketing
26.
social media marketing and library
27.
social media marketing and university library
28.
tourism marketing
29.
word-of-mouth (WOM) marketing
30.
word-of-mouth marketing
31.
adoption of smart services
32.
agronomy services
33.
AI in public services
34.
Amazon Web Services
35.
ancillary grid services
36.
ancillary services
37.
app-based mobile financial services
38.
banking services range and quality
39.
business oriented e-services
40.
Child Protective Services
41.
cloud services
42.
collaborative services
43.
cross-border digital public services
44.
cross-border e-services
45.
cross-border public services
46.
cross-border services
47.
CyanoHABs operational services
48.
data-driven public services
49.
digital services
50.
digital signature services
51.
E-commerce directive, digital services act
52.
ecosystem services
53.
educational services
54.
e-government services
55.
electronic services
56.
e-services
57.
e-services for citizens
58.
European Blockchain services infrastructure
59.
export of e-services
60.
financial services
61.
flexibility services
62.
Functional specialist in AI for public services
63.
goods and services
64.
goods/services
65.
government services
66.
Health care services
67.
health services
68.
ICT services
69.
ICT-enabled services
70.
infrastructure services
71.
innovative energy services
72.
interoperability services
73.
knowledge-intensive business services
74.
lake ecosystem services
75.
library services
76.
life and business event services
77.
lifecritical services
78.
marine ecosystem services
79.
Medical services
80.
motives for shared services
81.
online services
82.
Online video-gaming services
83.
other services
84.
penalty-aware services
85.
proactive e-services
86.
proactive public services
87.
proactive services
88.
provident services
89.
provision of public services
90.
proximity services
91.
public employment services
92.
public services
93.
R&D services
94.
regulated services
95.
road feeder services
96.
Road Feeder Services (RFS)
97.
semantic web services
98.
services
99.
services value chain collaboration
100.
smart energy services
101.
social media services ecosystem
102.
statistics of ecosystem services
103.
telecommunication services
104.
user-centric public services
105.
valuation of ecosystem services
106.
value of ecosystem services
107.
Web and internet services
108.
web services
109.
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