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brand identification (keyword)
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journal article EST
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journal article ENG
Brand love and customer brand engagement for masstige : a cross-cultural perspective
Shahid, Shadma
;
Husain, Rehan
;
Islam, Jamid Ul
;
Hollebeek, Linda Desiree
Journal of Product & Brand Management
2025
/
p. 545–561
https://doi.org/10.1108/JPBM-07-2024-5370
Journal metrics at Scopus
Article at Scopus
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Article at WOS
journal article EST
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journal article ENG
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journal article EST
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journal article ENG
Which corporate social responsibility (CSR) approach optimizes customer engagement behavior? The role of customer-brand identification, brand love, and social communication
Dahrouj, Rasha
;
Itani, Omar S.
;
Hollebeek, Linda Desiree
;
Eslami, Hossein
;
Kassar, Abdul-Nasser
Journal of retailing and consumer services
2025
/
art. 104230, 13 p. : ill
https://doi.org/10.1016/j.jretconser.2025.104230
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journal article EST
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journal article ENG
Number of records 2, displaying
1 - 2
keyword
82
1.
brand identification
2.
brand community identification
3.
brand origin identification
4.
brand
5.
brand attachment
6.
brand avoidance
7.
brand betrayal
8.
Brand commitment
9.
brand communication
10.
brand competence
11.
Brand engagement
12.
brand equity
13.
brand evangelism
14.
brand experience
15.
brand identity
16.
brand inauthenticity
17.
brand love
18.
brand loyalty
19.
brand management
20.
brand prestige
21.
brand relationship quality
22.
Brand trust
23.
brand warmth
24.
cocreated brand value
25.
consumer brand engagement
26.
consumer-based brand equity
27.
consumer-brand relationship
28.
customer brand engagement
29.
customer-based brand equity
30.
human-brand based marketing
31.
intra brand competition
32.
knowledge of brand origins
33.
memorable brand experience
34.
virtual brand community
35.
Automatic identification system
36.
automatic identification system (AIS)
37.
Autonomous Identification System (AIS)
38.
change point identification
39.
clinical cohort identification
40.
closed-loop identification
41.
critical area identification
42.
critical path identification
43.
defect identification
44.
de-identification
45.
digital identification
46.
electronic identification
47.
eyewitness identification
48.
identification
49.
identification cards
50.
identification of military objects
51.
identification of unbalance voltage source
52.
identification of voltage unbalance sources
53.
identification patterns
54.
identification problems
55.
identification via heteroskedasticity
56.
language identification
57.
medicinal product identification
58.
message identification
59.
metaverse identification
60.
model identification
61.
mould identification
62.
nonlinear model identification
63.
parameter identification
64.
path identification
65.
patient identification techniques
66.
phase identification
67.
radio frequency identification
68.
root identification
69.
Satellite Autonomous Identification System (SAIS)
70.
seismic signal identification
71.
self-identification
72.
speaker identification
73.
species identification
74.
spoken language identification
75.
structural identification
76.
sustem identification
77.
system identification
78.
taxonomical identification
79.
thermal behavior identification
80.
threat identification
81.
vehicle identification
82.
yeast identification
author
2
1.
Brand, Dirk
2.
Brand, Ruth
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